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There sems to be a dramatically lower investment on software in Canada versus the US according to reserach gathered by the Task Force on Compettitivenes, Productivity and economic progress 10th addition. While technology hardware investment is relatively equal, ICT spending is lower based on the level of software spend in Canada. This is not well understood or defined.
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BYOD is still a very hot topic among the CIOs I speak with regularly. We are all struggling with how to put the necessary security measures in place while making provision for the freer communication and the wider range of applications desired by our younger employees, and for the ideas and feedback we want to encourage from staff and customers alike. We are also struggling with how to present recommendations to the C-Suite and Board, some of whom adopted the "no" position some time ago.
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Government Looks to Enhance Experience, Increase Engagement for Citizens and Businesses, while Reducing Complexity and Cost. A Win-Win.
The varied touch points between government and the citizens and businesses of Ontario provide opportunities for technology to influence and change how information is shared, how decisions are made (evidence- based policy) and how services are provided, especially in times of austerity and fiscal constraint.
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From my perspective as Regional CIO of a global technology company, innovation takes on a couple of forms. The most obvious is the innovation in technology created for sale to our customers and in that context, my challenge, like many CIO’s is keeping up with the advances of this new technology as it enters our business. Landing innovation requires a keen eye on what is coming, what impact (positive and negative) it will have on the status quo and how to ensure effective change management. We need to maximize the positive impacts and limit any unplanned disruptions that are always a risk when deploying new technology. Companies who live on the leading edge of technology need to build unique muscle to adopt technology that has not yet been stress-tested by the industry but still strive to deliver a smooth user experience.
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There is an old phrase to the effect that “about fifty percent of Marketing Strategy is effective – we just don’t know which fifty percent.”
New technologies are changing all that. Through a combination of the proliferation of mobile devices, effective consumer tracking and feedback techniques, and robust back-end analysis tools, we in IT are now able to more closely identify which parts of a marketing campaign are effective, and help map out a refined overall strategy.
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Central to the success of the loyalty industry is the search for ever more innovative ways to increase repeat business for its corporate clients. That means zeroing in on improved service to the end customer, while providing the data collection and analysis capabilities at the back end that inform loyalty strategies.
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